The evolution of business development at law firms has taken the forefront as firms virtualize and engage with clients in new and different ways. It is now more important than ever that law firms hone in on meaningful and measurable business development practices to connect the firm and enable growth. Intapp’s Lavinia Calvert, General Manager, Marketing & Business Development Practice, Silvia Coulter, Principal at LawVision, and Gillian Ward, CMO at Bryan Cave Leighton Paisner, recently held this thoughtful discussion on current trends in law firm business development practices.
Topics discussed at this webinar, included: