The Rainmaker Genome Project: How Leading Partners Activate Their Business Development Approaches
Matt Dixon, Founding Partner | DCM Insights
C-Suite Conversations: Beyond the GC
Bob Wiesner, Managing Partner - The Americas | The Artemis Partnership
Sessions
Strategic Account Management
David Bowerman, Vice President, Director of Marketing | WSP USA
How to Turn Client Empathy into Money: A Closeup on CX in Legal
Steven Keith, CX Transformation Advisor & Founder + Madina Aylen, Director, Legal Experience | CX Pilots
Coaching in the Moment: Teambuilding Challenges
Silvia Coulter, Principal | LawVision + Chris Landry, Co-Founder | SigParser
PRIORITY
The State of CRM in 2023: A Symptom of a Bigger Problem | April 2023
In the wake of these challenges, law firms must find ways to motivate busy, client-focused lawyers to manage their sales pipelines consistently and effectively. In the 2023 State of CRM industry report, we explore the perspective of marketing/business development (BD) professionals from more than 70 US firms as they seek to navigate these business development headwinds. Click HERE to download the full report.
Study: Real-Time KPI Tracking Important for Marketing & BD Efforts | December 2022
In 2002, Ackert Inc. conducted a study on the strengths and weaknesses of professional services marketing and business development teams. This industry study examines survey responses of marketing and business development professionals at 247 primarily U.S.-based law, accounting, financial services, engineering, and consulting firms. Click HERE to download the full report.
Connecting the Dots and Data to Capture New Business
Intapp and the Legal Sales and Service Organization Marketing and Business Development Survey Results Show Firms Planning Technology Investments to Unify Data
COMMUNITY
MindPeer: Power Business Development Results with Collaborative Intelligence Software | August 2022
Law firms have difficulty producing a large volume of custom-tailored intelligence reports for each partner and practice group.
Revenue Operations for Law Firms: Why Some Law Firms Realize Their Potential (& Some Don't) | July 2022
Defining the execution gap in law firms and how to fix it with Revenue Operations.
Marketing and Business Development Success in TheNewNormal
As states across the country consider lifting restrictions and allowing business and other activities to resume, many businesses are anticipating what operations will look like in the weeks, months and even years to come. What does #TheNewNormal mean for your own team and your clients?